New Home Co-Broker Academy provides seminars, customized workshops and online training for real estate agents and onsite sales consultants. To date, more than 4,500 Realtors have earned our exclusive and industry-changing New Home Co-Broker designation.
The founder and CEO is David Fletcher. For his entire 30-year career as a Realtor and licensed real estate broker Fletcher recruited, trained, and supervised full-time onsite sales teams that sold more than $3 billion in new home sales.
What we believe:
- Builder's absorption rates matter
- Realtors need more salable inventory
- The requirement to register the first time or not get paid is a myth.
- Agents don't need to learn construction.
- Technology will never overcome the buyer's fear of making a mistake.
- Builders will not and should not negotiate base price
- Builders will resist cutting real estate agents commissions, because builder's will always compete for the one thing "co-brokers' control: a qualified buyer
- Broker owners need to offer their agents access to our online training.
His experience includes Executive Vice President of American Housing and Development Company, developer of Bay Island in St. Petersburg, FL, 27 lender workouts, broker of record for 11 rental conversions and 16 single family preferred builder subdivisions.
For three years he wrote for Inman News and has been a contributor to Realty Times for 15 years. Keller Williams Realty International recognized him as a lifetime achiever.
He was asked by Reston Publishing Company to write a book for the real estate industry that would help them learn how to list, market and show condominium resales. For years he was encouraged to write a book for real estate agents about how to work wit new homes shoppers and homebuilders.
Instead he decided to write the course "How To Build A New Homes Niche" to offer online, which resulted in invitations by developers to live conduct seminars, which he conducts in the Central Florida market.
He needed credentials because no one knew him or was familiar with the course. He decided from the get go to not solicit sponsors or advertisers, or to work with a committee of experts in related fields. Rather he chose to direct the course to the general agent and base the course on valid demographics, case studies and his personal experience over the years recruiting, training and supervising onsite agents.
Fletcher believes that builders and Realtors need the same training to better understand each other. The course is not about the house. It's not about the builder. It's about the Realtor who gets no training and little encouragement to work in the new homes environment.
Along the way, he was a featured speaker at a NAR convention, chaired the Florida Home Builders Association's Sales and Marketing Council, earned his MIRM designation, and was presented the key to the city of St. Petersburg for his participation as a member of the city's Economic Development Commission.
One assumptions drives his content: Regardless of whether the home building business is good or bad, hot or cold, Realtors will need salable inventory and home builders will need qualified buyers. Both parties are starting to understand that it is time to look beyond the other's faults to their needs, and Fletcher is carrying the flag to lead that effort.
Fletcher is a veteran of the US Air Force, where he served as an electronic countermeasures operator on the B-36 bomber. He earned a BS Economics degree and made the baseball team at Florida Southern College as a walk on..
But mostly he is a grandfather who dearly loves his wife and family.